Leading Brand Performance
Select Work
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2x Conversions For Ray Dalio
Achieved $1M revenue and 2x conversions for Ray Dalio’s programme pilot, WMI’s first digital education…
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3 – 5x CPL Efficiency For Family Office Campaigns
Built data-driven testing framework that systematised Family Office campaign optimisation, delivering 3–5x cost efficiency improvement…
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Sustainable Growth Engine For WMI
Delivered 80%+ cost efficiency for adverts and 3x benchmarks for email across WMI’s 150+ professional…
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Livspace US$1B Valuation
Led brand strategy for Livspace’s $180M KKR funding announcement across APAC and MENA, generating 24B+…
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#InvestForGood With Fidelity International
Won and led Fidelity’s sustainable investing campaign, generating 100,000+ reach and 20,000+ engagements whilst supporting…
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Enhancing Digital Branding for Go Green SG
Supported Singapore’s national sustainability initiative by improving brand consistency and clarity across digital touchpoints to…
Basia 